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Web browser wars and Geekzone numbers

By Mauricio Freitas, in , posted: 3-Feb-2009 12:06

This morning I got an email from tech journalist Chris Keall, who was looking for some updated information about our Geekzone traffic. More specifically he wanted to post an update on a web browser market share story he wrote for NBR a few months back.

I've sent the information on his way and he posted "Microsoft browser share hits record low" on NBR.

Interesting numbers for Trade Me (I guess a more mainstream kind of audience) and Geekzone (a more tech savvy audience).

Here are the numbers from the article:

TRADE ME (January 09/Nielsen NetRatings)
Microsoft Internet Explorer: 72.27%
Mozilla Firefox: 19.84%
Apple Safari: 3.83%
Google Chrome: 1.52%

A hardcore tech audience puts Geekzone visitors ahead of others in their departure from IE – though Microsoft’s browser still leads. Firefox has gained 2.6% since NBR last checked in during October, while after blazing to nearly 5% on its debut, Google’s Chrome has remained static.

GEEKZONE (January 09/Nielsen NetRatings)

Microsoft Internet Explorer: 46.03%
Mozilla Firefox: 40.61%
Google Chrome: 4.60%
Apple Safari: 4.54%

To add a bit more information I am posting here some data from our Google Analytics for the month of January 2009:

Total visits January 2009: 739,689 (+8.29%)

Geographical distribution
United States: 24.81%
New Zealand: 23.90%
UK: 10.48%
Canada: 3.92%
Australia: 3.69%

Microsoft Internet Explorer: 46.03%
Mozilla Firefox: 40.61%
Google Chrome: 4.60%
Apple Safari: 4.54%

Operating Systems
Windows: 89.89%
Mac OS: 5.95%
Linux: 2.61%

XP: 63.24%
Vista: 32.28%
NT: 1.56%
Server 2003: 1.40%
2000: 1.13%

Telecom Xtra: 6.15%
Comcast: 2.62%
Road Runner: 2.62%
WorldxChange: 1.92%
Vodafone/IHUG: 1.84%

These are numbers that raise interesting questions and comments. For example almost 46,000 visits from people using Telecom Xtra every month. Also note about 14,000 visits from people using WorldxChange and 13,500 visits from Vodafone users.

This is interesting because WorldxChange was for some time the darling around our forums. People used to recommend their services all the time - until they apparently oversold capacity and started having communications problems. Once people started complaining in our forums WorldxChange pulled out and stopped talking to customers here.

Telecom New Zealand has a shadow presence - lots of employees lurk around but no official participation, although I always receive official comments when I bring questions to them.

Vodafone is the one doing best with a couple of "official" people lurking the forums and answering questions.

Another thing to note is the high Firefox usage amongst our readers. This is probably because of our tech savvy audience.

And lastly there's a huge number of U.S.-based visitors to Geekzone. I'd like to see more New Zealanders visiting the site though, mainly because we have a wealthy of knowledge and solutions to local problems.

What do you think? Do you run a website? What kind of numbers you see? How can we increase local traffic?

Other related posts:
Geekzone data analytics with Power BI
Now with more fibre
Unlimited is not unlimited: Vodafone cable going gigabit

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freitasm's profile

Mauricio Freitas
New Zealand

I live in New Zealand and my interests include mobile devices, good books, movies and food of course! 

I'm the Geekzone admin. On Geekzone we publish news, reviews and articles on technology topics. The site also has some busy forums.

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