I am doing what I think is probably a first in New Zealand (please point us to other sources in the comments below if they exist) by publishing page load speed for Geekzone, as reported by Google Analytics.
I'm doing this because I started thinking of web experience in general, after reading a couple of discussions on Geekzone ("Vodafone improved browsing while TelstraClear DSL comes in last of top 5" and "More misleading consumer ads?"), both based on TrueNet's reports.
TrueNet works by distributing routers to volunteers that will "host" these boxes at home and office. These TrueNet routers will from time to time test the broadband service and report back for data consolidation. I believe it's a great service, and we have one of these routers here at home - if you want to volunteer contact them.
Now, back to Geekzone and New Zealand numbers. I try to work hard in giving our users maximum page load speed. We do this through lots of different techniques. This includes web page optimisation, CDN, database optimisation, and more. We obviously follow those numbers very closely, through different tools. One of them is Google Analytics.
In this post, covering the period from 20th October 2011 through 20th November 2011 you will see web page load times for New Zealand regions, New Zealand ISPs and even a comparison with other countries. We had about 835,000 page views (New Zealand only) over this period, and Google used 51,985 samples to give me the numbers below.
Again, these numbers are for Geekzone only. We currently have our server colocated with Datacom in Auckland, where 75% of our New Zealand traffic originates from. Also note all numbers are sorted in descending order of speed.
What is the average web page load time distribution in New Zealand?
Which region is slowest? (lower Avg. Page Load Time is better)
Which city is slowest? (lower Avg. Page Load Time is better)
Which ISP is slowest? (lower Time is better)
Note that in the ISP table I am only showing numbers for those domains I know are associated with an ISP. Private domains are not listed. If you know of a domain associated with an ISP that is not here, please let me know and I will try adding it later.
How does New Zealand compare with other countries?
Obviously the majority of our samples will be New Zealand based, but here is a cut of the fastest (the ten fastest, followed by some select countries: Australia, France, United States, United Kingdom, Germany). Again these are sample size, not total page views.
I hope this will be a good reference for other content providers, and perhaps some might even be encouraged to post numbers so we can compare.
UPDATE: Just to make clear, these times are web page load time. This includes all resources in a Geekzone web page, including the html itself, CSS, images, scripts. These scripts include Google Analytics, Google DFP.
Other related posts:
Geekzone data analytics with Power BI
Now with more fibre
Unlimited is not unlimited: Vodafone cable going gigabit
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