You may ended up not having the product to sell at all...
Update: As noted in the comments there's a bloopers video too:
One of the guys from Ponoko decided to create this website where people can donate to plant trees in the New Zealand South Island, to offset the carbon emissions from iPod and iPhone devices. They also have tips and tricks on how to use these devices efficiently from an energy point of view.
The site developer, John Lewis, explains more about this venture on his blog:
At the very core the idea was to promote more environmentally responsible gadget ownership. To start with this means we provide an easy way for people to offset the carbon associated with their iPod or iPhone.
We all love our iPods and iPhones but they do have a very real cost to the environment. Carbon is emitted when your iPod is manufactured, when your iPod is transported from the factory to you, and when you use power to recharge your iPod. How that power is generated to recharge your iPod also has a huge impact.
So you come to AcornHq and join a tree by purchasing a leaf, for US$3.50. Once all the leaves on that tree have been taken, we plant a tree in the South Island to offset those iPods. Trees being most excellent at extracting and absorbing atmospheric carbon dioxide.
You can get a widget and put in your blog so you and others can see your tree grow.
I have a theory about this. It's likely that a lot of people have Google (or any other search enghine) as their home page and never heard of "Address bar". Instead they enter "Vodafone" or "Telecom" into the search field on their home page, hit enter and click on the first name (or one of the top) in the results page.
Last week Google went around in New York city asking "What's a browser". This would explain what I have just told you:
Another thing to note is that not knowing exactly what is a browser is not something related to age. Lots of young people show there's no age distinction when it comes to tools and actions.
Also note that at 1:22 the guy says he's switched to Firefox - actually his friend came over and "erased all my other browsers and told me to use this now" and behind him there's a big billboard saying "I'm a PC"...
We are now getting ready to tour around the country again. Our first event is in Wellington. Again we will meet at the One Red Dog restaurante (Blair St, Courtenay Pl). More details are in this discussion on Geekzone.
Snapper is sponsoring the Wellington event. Yes, the pizza is free!
We still have space for drinks and prizes sponsorship, so contact me if you want to have your brand there.
Registrations open 18th June 3pm and registrations must be completed online. You must have Geekzone login to enter. Sign up on Geekzone now if you haven't got one.
The event is limited to 60 people so be quick. We are giving you warning now so you can book any travel you might need!
About the registration online: You have to enter your information, and click on a confirmation link sent to your email. IF YOU DO NOT CLICK ON THE LINK YOU WON'T RECEIVE THE FINAL CONFIRMATION EMAIL AND YOUR NAME WON'T BE ON THE LIST. FOLLOW ALL THE INSTRUCTIONS.
Join the Geekzone plane here.
UPDATE: This "plane" is now full and entered into the draw...
One of the initiatives of this campaign is a Adobe AIR-based (read: platform independent) widget that can run while you are logged in and will monitor your PC usage in terms of hours. You can then send daily feedback in terms of how many hours your PC is running every day - and in return the widget shows some update statistics in terms of environmental impact of changes, including the amount of energy saved and carbon emissions reduced.
A 2004 study for example shows that 64% of business desktop users and 24% of laptop users do not switch off their PCs at the end of the days.
HP employees are involved in this program using intranet to distribute information, updating country websites to reflect the program, distributing stickers, internal videos, and more. HP is also running a Power to Change blog.
So what's in here for us?
First I invite you to download the Power to Change widget.
Then check some of these resources:
• Main resource page on HP environmental initiatives: www.hp.com/go/environment
• Energy tips for computing: www.hp.com/hpinfo/globalcitizenship/environment/education/energytips.html
• Environmental videos: www.hp.com/hpinfo/globalcitizenship/environment/education/eco-videos.html
And last post here what you or your company are doing to change the way you use computing to reduce the environmental impact. Things like distributing internal information, asking employees to turn off their PCs when leaving the office, using virtual environments to run multiple servers, going through technology refreshes replacing old equipments with modern version, etc.
You can also post suggestions here (or in our forum discussion). Everything you post here I am happy to relay back to HP.
So, what are you doing?
This is a cool gathering for .Net developers in New Zealand. Topics inlcude "ASP.NET MVC", "Building Composite Solutions with Microsoft Products", "Code Contracts", "Object Relational Mapping","Programming for the Microsoft Sync Framework", "What's Happening in .NET Languages" and "Zero to Practical Silverlight in 60 Minutes".
Another new topic this year is the "Introduction to iPhone Development" session.