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The New York Times goes mobile

By Mauricio Freitas, in , posted: 9-Sep-2006 10:13

The reason for this blog post is the launch of the Ney York Times Mobile Edition. This is pretty cool, even though I see this as a marketing move from Microsoft to reach the large readership base of the U.S-based newspaper. jkOnTheRun has more details.

The news come down in a handheld-compatible format. It renders well on Internet Explorer Mobile, and correctly identifies the mobile browser. You just have to point the browser to http://mobile.nytimes.com/ and you will have something like this:


Very nice layout, fits extremely well on a mobile device. Note that "Windows Mobile" branding. Like the MSNBC smart client (which I am using on my Pocket PC and is quite cool, I should post about it later), this seems to be a marketing exercise to move the brand forward into the public view.

I wonder if any New Zealand newspapers would do this?  I know the NZ Herald offers PDA client, but it requires 1.5MB memory on your device, and the system requirements link goes to a "page not found". It should really be just a mobile version of their pages, visible through a web browser though, so people wouldn't have to fiddle around with downloading installers, installing new applications using precious memory on the device, etc. On these days almost all PDA sold is connected to a cellular data network, so why not use this infrastructure?




Other related posts:
Windows Phone and Android apps screen comparison
Windows Phone 8 Portico update: at last here in New Zealand
Windows Phone updates, again






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Mauricio Freitas
Wellington
New Zealand


I live in New Zealand and my interests include mobile devices, good books, movies and food of course! 

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