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Music downloads make the New Zealand charts

By Mauricio Freitas, in , posted: 23-May-2007 09:15

Just got the news that New Zealand’s RIANZ will start (from 29 May) to represent the full spectrum of New Zealand music sales, including digital downloads from New Zealand’s legal, digital music retailers.

According to the press release, until now, The Recording Industry Association of New Zealand (RIANZ) has compiled The Charts each week on the basis of physical music sales and radio play. 

Next week’s Chart will be the first to reflect legal digital music downloads with digital sales being counted from Monday May 21.

Why is this important? Because we will have visibility of total music sales. When associations come out saying "CD sales have been impacted by piracy", we will be able to see also how much of CD sales have been impaced by legal soft sales.

This article on NZ Herald says:


Campbell Smith, who is also the Recording Industry Association chief executive, told Parliament's commerce select committee yesterday that the decline in CD sales had led many musicians to abandon the industry as a full-time career.

[Sony BMG managing director Micheal Bradshaw ] said CD sales in New Zealand dropped 35 per cent in the past two years, offset slightly by growth in the legal digital market.



Well, let's see if "legal" music downloads can also be blamed for declining CD sales.

RIANZ President Adam Holt says there was a sharp increase in the sales of digital tracks and singles over the past 12 months, therefore "Changes in the album chart will be less obvious as the physical album is the dominant format in New Zealand.”


Who are the market players in New Zealand? Now that Coketunes is out, we have Amplifier, RipIt and digiRAMA, and according to the RIANZ a strong music presence on the Telecom and Vodafone mobile platforms, plys the recent launch of iTunes New Zealand store.

Want to know if this can impact the numbers? According to the RIANZ more than 40,000 tracks are downloaded each week, while digital album sales are still in their infancy.


The only problem is that there will be no separate charts for physical and soft sales. This will make it harder for people to use it as an argument against the "piracy is killing the CD" cause...



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Mauricio Freitas
Wellington
New Zealand


I live in New Zealand and my interests include mobile devices, good books, movies and food of course! 

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