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Yahoo7 shakeup?

By Mauricio Freitas, in , posted: 11-Oct-2007 21:03

Today I found an interesting article on Tech Crunch, talking about some big moves within Yahoo7, the Australian parternship between Yahoo and the 7 Network.

Yahoo7 is also the Telecom New Zealan partner on its Yahoo!Xtra portal:


According to a report at Australian IT, Yahoo7’s traffic has declined from 5.5 million in January to 4.9 million in August, and advertising has remained flat despite massive growth in the sector.

Yahoo appointee and previous Chief Sales Officer Markus Barnikel has been moved to a “less hands on role” and Yahoo Search Marketing’s Craig Wax will be returning to the United States. Willie Pang, who previously workedon Yahoo’s Panama project will head Yahoo Search Marketing Australia & New Zealand.

Australia is a surprisingly strong market for Microsoft, with its local joint venture NineMSN holding a 26% share of main ad buying marketplace (corporate buys), followed closely by News Corp and local media group Fairfax Digital, who operate well known sites including SMH.com.au and a variety of ecommerce ventures.



I guess one might never know the full story on why Telecom New Zealand decided to terminate the partnership between its Xtra ISP and Microsoft's MSN content provider here in New Zealand, instead running into the open arms of Yahoo7.



Other related posts:
Microsoft Ignite New Zealand, Microsoft Surface Studio
Geekzone data analytics with Power BI
Now with more fibre






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Mauricio Freitas
Wellington
New Zealand


I live in New Zealand and my interests include mobile devices, good books, movies and food of course! 

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